06 May

Understanding Economic Cycles Economic cycles, comprising phases of growth or expansion and contraction or recession, are a fundamental aspect of the financial landscape. These cycles are a natural occurrence in all free economies, influencing how corporations navigate their operations to optimize profits and efficiencies. The U.S. economic cycle typically spans about five and a half years, although it can vary between eighteen months and ten years. Good times lead to difficult times, and vice versa. The stock market is dissimilar to the economic cycle, although they often experience similar behavior, as investors' beliefs in the future economy and company profits influence...

28 Apr

Have you ever walked into a meeting where one person dominates, trying to prove they know more than everyone else? And that you don’t know anything? It’s unwise to challenge them head-on. Handling Mr or Ms “Smarty Pants”: Navigating the Know-It-All Factor in Sales Every salesperson encounters brilliant evaluators eager to prove their expertise, often at your expense. They do not hate you or your company. It's usually an ego issue—they need to show off in front of peers. They rarely act this way in one-on-one conversations. Their sharp intellect and relentless questioning can derail your presentation and threaten your sale if...

14 Apr

I recently received a call from a sales professional seeking assistance with her strategy to beat her primary competitor, referred to here as ACME, on a significant sales opportunity. ACME frequently emerged as a finalist in many of her sales opportunities, compelling her to exert considerable effort to secure the sale. During our discussion, I inquired about her approach to competing against her top competitor. She responded: "What do you mean? I just informed you that ACME, whom we have been discussing, is my top competitor." I clarified that while ACME was a formidable competitor, it was not her foremost...

02 Apr

This is paraphrased from a famous line in a song written by Bob Dylan. The song suggests youthful idealism often gives way to realism with age. Many think they're brilliant when young but learn more as they grow older. I found this true in my career—from thinking I was brilliant in my 20s to becoming wiser in my 30s, 40s, and 50s. Life's complexities often show fewer black and white absolutes and more nuances. Adapting to technological changes means embracing new ideas and continually retraining. Rapid advancements require us to understand new technology's benefits and drawbacks. Success comes from being adaptive,...

24 Mar

Some people struggle to get started in the morning.  I never have had that problem.  I've always approached mornings with a clear sense of purpose, direction, and inspiration. I wake up early, feeling eager to commence the day's activities.  I seek challenges. Before having coffee, eating breakfast, or getting ready, I already know what I want to achieve that day. Often, I dream about the day's challenges while I sleep, which helps me mentally prepare. I create a "To-Do" list daily, checking off completed tasks and carrying over unfinished ones to a fresh list for the new day. Keeping this list...

17 Mar

You are the CEO of your personal brand. What does this mean, and why does it matter? In today’s world, whether you’re building a career in a corporation, as a skilled car mechanic, a talented beautician, or a dedicated elementary school teacher, managing your personal brand is essential to distinguish yourself from others. Think of yourself as a business. You market and sell your value—your skills, talents, and contributions—to employers, clients, or consumers. In return, they compensate you for that value. You also engage in transactions and purchase goods and services from others. Who runs this business? You do. As the...

04 Mar

My background has primarily been selling enterprise-wide financial, human resource, medical, anti-money laundering, and manufacturing solutions.  In most cases, the prospective buyer has strategically decided to change their infrastructure. The highest-level executives typically make these decisions in an organization.  So, when deciding who to sell to in the organization, it is a mistake to ignore the importance of reaching the "C" Suite executive. They are the ones who approve all decisions and expenditures. The approver is sometimes called the "economic buyer" or the "key decision maker."2 Lower-performing sales pros often make the mistake of focusing solely on their user buyer contacts and...

17 Feb

“Catch-22” was a popular fictional book and later a movie published by Joseph Heller in 1961. In Heller’s book, an Air Force lieutenant desired to be exempted from a bombing mission because he claimed he was insane.  But, claiming he was insane to avoid a dangerous mission demonstrated that he was sane.  Therefore, he could not be exempted from the mission because he was not insane. Merriam-Webster defines “Catch-22” as “a problematic situation for which the only solution is denied by a circumstance inherent in the problem or by a rule.”1  A typical example is a job-seeker not being hired because they...

10 Feb

One of the most overlooked keys to sales success is Attitude. A positive attitude consists of being mentally optimistic and self-confident. It is essential in sales—and life! Attitude is as important as skill in determining sales success.  How can you perform well if you’re not in your best mental state? If you don’t believe you will be successful, you will not be. I went into every sales call believing I would win and close each sale, regardless of the circumstances. This was not conceit or overconfidence. If I gave a better-than-average explanation of how my solution could provide the prospect with exceptional...

03 Feb

Some sales pros work for companies that furnish adequate suspects and unqualified leads to keep them busy achieving their sales goals. I was not as fortunate, working for several technology companies and a few start-ups.  If I did not develop leads, I would have starved and been terminated from my sales role by the company.  Fortunately, that never happened.  However, I had to learn to be resourceful and develop leads in various ways, depending on how much assistance I received from the company’s marketing department, which ranged from none to quite a bit. Some authors and sales trainers minimize the value...