How to Find and Hire the Best Sales Pros

I am often asked this question, and the answer isn't straightforward. Even the most skilled sales managers can attest to the challenge of finding and hiring exceptional salespeople. High-performing salespeople are rare and in great demand. There isn’t a simple answer that applies to every company. My first question in response is, “Are you interested in hiring ‘proven’ salespeople—or in finding and developing salespeople?”  This is a fundamental choice that the company and hiring manager must make. Each has advantages and disadvantages. It also matters whether you intend to utilize a recruiter. Let’s review some of the differences. If you find and hire...